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College of Business

Applied Economics

Mar 25, 2025

Profile

Applied Economics aims to cultivate the skills to be an interdisciplinary talent who has international vision, cross-culture background, solid applied economics theories, and innovative problem solving capability.


Job Prospect

This program provides you knowledge about world cultures and societies, a treasured skill by employers worldwide that search for experts that can successfully analyze world economics. This program also qualifies you for more prestigious job opportunities such as the role of an talents in economics field. You can even get into teaching at university level, get involved in research work, or even jobs in governments and multinational organizations.


Core Courses

【Course Title】International Trade

【Credits】2

【Credit Hours】32

【Semester】Fall

【Instructor】Wang Lu

【Course Description】

International Trade is the core course for the Applied Economicsin Entrepreneurship Management Master Program. The main objective of this course is to enable graduate students to understand in a systematic manner the theories and practices in international trade and to enable them to conduct research in international trade areas in today’s dynamic and competitive global environment. The course mainly provides updated cases about international trade such as Trade war between China and US, does refugees really a burden for Europe countries for graduate students to discuss according to international trade theories. Students are required to have basic knowledge in Economics and international trade before taking this course.


【Course Title】Data Analysis

【Credits】2

【Credit Hours】32

【Semester】Fall

【Instructor】Chen Yi

【Course Description】

Data Analysis is the core course for the Applied Economicsin Entrepreneurship Management Master Program. The course mainly introduces the basic statistics idea and the commonly used statistics concept, including data description, sampling statistics, confidence interval estimation, hypothesis testing, ANOVA, parameter estimation and regression analysis, and so on. The course aims to familiarize the students with the functions and methods of data analysis, provide instructions for using data analysis applications, such as EXCEL or SPSS, and give the students practice on applying data analysis to business. Also, the course requires students to apply data analysis methods in academic writing by covering some academic literature.  


【Course Title】MNE and Global Management

【Credits】2.0

【Credit Hours】32

【Semester】Spring

【Instructor】Huang Jian

【Course Description】

MNE and Global Management is a core course designed for students in the Applied Economicsin Entrepreneurship Management Master Program. The main objective of this course is to enable students to understand in a systematic manner the theories and practices in international business and to enable them to conduct research in how multinational enterprises manage their global strategies and operations in today’s dynamic and competitive global environment. This course discusses the external political, economic and legal environments facing multinational enterprises, focuses on strategies available to them to compete successfully in the global markets, and also covers their operational aspects such as managing global production and outsourcing. Students are required to have basic knowledge in Economics and Management before taking this course.


【Course Title】SME

【Credits】2.0

【Credit Hours】32

【Semester】Spring

【Instructor】XU Zheng

【Course Description】

SME is a core course designed for students in the Applied Economicsin Entrepreneurship Management Master Program.The fast development of globalisation requires continuous innovation, and the role of SMEs becomes increasingly critical considering the weight of their contributions to the global economy. Most SME proprietors are entrepreneurs, and the innovative behaviours of SMEs are frequently unique and context dependent. Unfortunately, our understanding about SMEs is very limited, which makes managing SMEs difficult in most cases. This course involves studies of characteristics of SMEs, SME ownership and strategy, SME marketing, SME entrepreneurship, etc. This course aims to equip entrepreneurs with the knowledge they need to be successful, stimulate innovation in SMEs, and help SMEs to compete and pr